OUR STORY

IYADE was created by two inspired, free-spirited individuals: Davide and Iya.


Davide started in fashion design in Milan and spent over 10 years in marketing before co-founding IYADE. He’s all about thoughtful design, good energy, and turning everyday moments into something special. For him, scent isn’t just about smelling nice — it’s about mood, memory, and meaning.


Iya is an artist and designer who got her start in New York’s fashion scene back in 2015. Her style has grown through fashion, film, art and global experiences. Her work blends spiritual energy with visual beauty — she’s not just creating pretty things, she’s creating feeling.

Their goal?
At the end of the day, every candle we create is made to feel personal, not just pretty — a little piece of calm, culture, and care for both you and the Earth.

IYADE is all about finding that sweet spot between feeling good, doing good, and staying connected to culture.


We use scent to bring people into the moment — helping you slow down, breathe, and just be. Everything we make is designed to feel personal, meaningful, and gentle on the planet.


We believe in communal individuality — do your own thing, but remember we’re all part of something bigger. Whether you're lighting a candle to chill, recharge, or just vibe out, we’re here to make your space feel like you — grounded, warm, and intentional.


Taking care of yourself shouldn’t come at the planet’s expense. That’s why everything we do is rooted in sustainability — from clean ingredients to recyclable packaging, and small-batch, hand-poured production. We're into slow, mindful making.

For collaboartions reach out to us Iya@iyadearoma.com or Davide@iyadearoma.com

OUR COMMITMENT & WHY US

🌿 Comfort & Wellness Through Nature's Light

At Iyade, we believe that what you bring into your home matters. Our candles are crafted with a commitment to your well-being and the planet's health. Made with 100% natural soy wax, organic essential oils, and lead-free cotton wicks, every Iyade candle is a conscious choice for a healthier, more sustainable lifestyle.

✨ The Four Key Benefits of Iyade Candles

  • Non-toxic & Biodegradable: Our soy wax is completely natural and breaks down safely in the environment, leaving no harmful residue.
  • Cleaner Burn: Lead-free cotton wicks ensure a pure, clean burn without toxic emissions or soot buildup.
  • Therapeutic Benefits: Organic essential oils provide genuine aromatherapy benefits that support your emotional and physical wellness.
  • Sustainably Sourced: Every ingredient is responsibly sourced, supporting ethical farming and environmental stewardship.

💚 Four Attributes That Define Iyade

  • Organic: Pure ingredients from nature, without synthetic additives or harmful chemicals.
  • Gentle on the Body: Safe for sensitive skin and respiratory systems, with no irritating compounds.
  • Hormone-Friendly: Free from endocrine-disrupting chemicals that can affect your body's natural balance.
  • Soul-Soothing: Designed to create moments of peace, calm, and connection with yourself.

🔬 Why Iyade is Different: The Science Behind the Choice

Conventional candles made with paraffin wax and synthetic fragrances pose three major scientific concerns:

  • Toxic Emissions: Paraffin wax releases benzene, toluene, and other volatile organic compounds (VOCs) when burned, which accumulate in your home's air.
  • Indoor Air Pollution: Studies show that conventional candles can increase indoor air pollution levels comparable to traffic exhaust, affecting respiratory health over time.
  • Allergic Reactions & Sensitivities: Synthetic fragrances and chemical additives trigger headaches, asthma, and allergic reactions in sensitive individuals.

🌍 Light the Future, Not Pollution

Every time you light an Iyade candle, you're choosing wellness, sustainability, and a cleaner future. You're choosing to fill your space with the pure, therapeutic power of nature—not chemicals.

Iyade: At Iyade, we believe candles should bring comfort and wellness — not hidden risks. That’s why we craft our candles with 100% soy wax, organic essential oils, and lead-free cotton wicks. This isn’t just a luxury choice; it’s a scientifically safer and more sustainable one.

🌱 Non-toxic & Biodegradable – Natural ingredients don’t release harmful compounds when burned.
🕯️ Cleaner Burn – Soy wax burns slower and cooler, reducing soot and extending candle life.
🌸 Therapeutic Benefits – Essential oils like lavender, eucalyptus, and sandalwood promote stress relief, better sleep, and mental clarity.
🌍 Sustainably Sourced – We use renewable, plant-based ingredients that care for both your body and the planet.

🌱 Organic

🧚🏼‍♀️ Gentle on the body

💛 Hormone-friendly

🌙 Soul-soothing

Why Not Conventional Candles?

Many commercial scented candles are made with synthetic perfumes, paraffin wax, and chemical additives. These aren’t just non-renewable — they can also pose risks to your health and indoor environment.

Scientists highlight three major concerns:


  1. ☠️Toxic Emissions – A South Carolina State University study (2009) found that paraffin candles release alkanes, toluene, and benzene when burned — compounds linked to asthma, allergies, and even cancer with long-term exposure.

  2. ☢️ Indoor Air Pollution – The EPA warns that candles made with synthetic fragrance oils can worsen indoor air quality. In poorly ventilated spaces, they release VOCs (volatile organic compounds) that linger and may cause headaches, dizziness, or respiratory irritation.

  3. 🤢 Allergic Reactions & Sensitivities – Synthetic perfumes can trigger migraines, skin irritation, and breathing issues, especially in children and those with asthma.

Light the Future, Not Pollution ✨

Every time you choose candles with synthetic fragrances and paraffin wax, you risk breathing in harmful chemicals.

With Iyade, you’re choosing a cleaner, safer, and more conscious candle experience — one that’s backed by science and rooted in nature.

Iyade: 🌈Light the future, not pollution.

Light the future, not pollution.

SHOP